Running a website is never simple. But you could be making things more difficult for yourself than they need to be. Your focus should always be on the experience of the customer. Create a Lasting Impression You and your digital team have worked hard to generate web traffic, with manual outreach just one of the exhaustive yet effective efforts undertaken. So, … [Read more...]
Essential Web Pages Every Online Business Needs
Struggling to get ideas of how your website is going to look? If so, then read on. We’ve put together this little guide to help you make sure you don’t miss out on anything important. We’re going to be talking about the web pages that you need - little navigational prompts that visitors will use to get around your site. All successful online businesses understand the … [Read more...]
5 Elements Of Fantastic, Modern Web Design
When new visitors land on your website, they make an instant judgement about your company. They decide whether the feel at home here. Do they like the colours you use? Is the navigation easy? Are they confused? Are they impressed, happy, or frustrated? All of these questions are answered in the first five seconds. And it all rests on your web design, which … [Read more...]
5 Tips for Increasing Your Website’s Usability
Every good website needs to be easy to use and navigate. If it’s not, people will simply stop visiting it. Here are 5 tips to help make your website more usable. 1. Keep it Concise When we’re browsing content on the internet, we all have pretty short attention spans. There’s nothing we can do to change this; it’s just the way we are. If the content on … [Read more...]
10 Effective Ways to Use Social Media to Increase Your Business
With the internet era and the advent of social media, entrepreneurs are increasingly aware of the potential of using online marketing channels, gaining visibility, networking and creating quality leads. The traditional techniques of outbound marketing (eg, direct mailing or printed advertising) are becoming less effective, and companies are transforming their marketing … [Read more...]
How to Get More Traffic While Building Links to Your Site
All of us want to see our sites on Google, because this is probably one of the best ways to get traffic and make money. Unfortunately, it’s not that easy. You know there are different methods to get traffic. In this article, we’re going to discuss how to get more traffic while building your backlinks. While we get links from other sites, you can also get traffic from … [Read more...]
How to Attract New Readers for Your Blog
Recently, I found lots of blogs with high quality content, but only a few readers. No matter how nice the content is, but no comments at all. Besides offering high quality posts on your blog, you also need to spread your blog and posts sparing no efforts. There are 3 tricks to promote your blog, attract new readers and boost your traffic. 1. Social Media As a … [Read more...]
How to Produce Great SEO Copywriting
Effective SEO copy is more than just the requisite percentage of carefully chosen keywords. The keywords boost the search engine rankings, but that is all they do. To actually get the people who find the site to read it and make the leap to purchase, join or sign up for something, a website needs interesting and informative content. To create compelling content that … [Read more...]
11 Mistakes that a Good Blogger Should Avoid
Becoming a professional is the dream of many new bloggers. There are some steps and suggestions that you can follow that may help you reach the success online. Of course during the life of your blog, you can learn a lot from your experience, but there are also things that you could understand today, in order to avoid making certain mistakes. But can you recognize these … [Read more...]
How To Create Content That Actually Deserves To Rank
There was a time when SEO was all about helping the search engines to understand your content (you know, by including the right keywords in the right places etc...) and nudging them to rank you top by showing them loads of juicy, if not always high quality links. But times have changed. You can certainly still put those keywords in your pages, but Google is pretty good at … [Read more...]